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Business

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The Future of Manufacturing: Exploring the Impact of Industrial Automation

Redefining the Manufacturing Landscape The Evolution of Industry 4.0 and Its Foundations As we stand on the brink of a technological revolution,…

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Guerilla marketing strategies for local businesses [2023]

Guerrilla marketing refers to unconventional marketing tactics that aim to maximize exposure while minimizing budget. The term was coined by Jay Conrad Levinson in his…

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Mobile-Friendly Website Design Guide [2023]

With increasing mobile users and traffic from smartphones and tablets, having a mobile friendly website is crucial. A mobile friendly site provides an optimal user experience through…

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SEO Checklist

Local SEO Checklist — 4 Key Tips on How to Rank Locally

A well-crafted website is the foundation of your Louisville small business. It is your ticket to driving more qualified leads, recurring clients,…

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Root of Pi Brand Affinity Marketing

Brand affinity marketing and your small business

Hey there! Do you ever feel an emotional connection to a particular brand? Maybe it’s the way their products make you feel…

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Canopy Certification: The Gateway to Good Business in Kentucky

Disclosure: The Root of Pi is Canopy Certified as of March 2023, as such our opinion is definitely slanted in favor of this…

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Starting (And Running) A Business Successfully

If you’re thinking of starting your own business, there are several key steps you should consider before setting off on the path…

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Site Speed

Optimize Your Site Speed for Better User Experience

The average internet user has a limited attention span, so it’s important to ensure your website loads quickly. According to research, if…

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4 Social Media Marketing Trends to Watch for in 2023

4 Social Media Marketing Trends to Watch for in 2023

As an agency or business owner, you know the importance of staying on top of ever-evolving trends in social media marketing. 2023…

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Web Design Ideas for Your Business in 2022

Hot Web Design Ideas for Your Business in 2022 A well-crafted website is the foundation of your Louisville small business. It is…

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